|Branding Services||Design Services||Image Services|
|Logo Design||Corporate Identity||Stationery||Compliment Slips||Retouching||Photo Restoration|
|Brand Positioning||Brand Guidelines||Business Cards||Folders||Air Brushing||Photo Manipulation|
|Brand Strategy||Brand Guardians||Letterheads||Flyers & Leaflets||Clipping Path||Image Masking|
|Brand Development||Brand Naming & Strapline||Envelopes||Brochures||Raster to Vector||Colour Correction|
|Brand Review||Catalogues||Posters||Drop Shadow||Neck Joint|
|Direct Mail||Billboards||Reflection Shadow||Background Removal|
|Packaging||Banners||Photo Montage||Embroidery Digitising|
|Promotional & Merchandise||Annual Reports & Newsletters||E-commerce Images|
|Brand Naming & Strapline|
|Promotional & Merchandise|
|Flyers & Leaflets|
|Annual Reports & Newsletters|
|Raster to Vector|
Your logo should be a recognisable graphic design element that portrays your business and brand identity. It should be synonymous with your business and immediately paint a picture of what you want your business to represent in your consumer’s head.
It may be with words, an icon or a graphic, nevertheless it carries great significance as it the basis of all your marketing material. A great logo is worth its weight in gold and transcends time. Our logo design service takes away all the headache from you, from picking the colour, typography, and all the intricacies in between let us handle it. Our team of experienced professionals also assess whether your logo designs can be transferred easily to print or sign and which surfaces are best in order to achieve the best quality designs.
Establishing your company’s brand position is key to your marketing strategy. Competitor analysis, market position and brand integrity should all be considered. We benchmark against KPIs and, through open and creative discussions within our branding workshops, we work with you to discover exactly what it is that makes you tick and inspires pride in your brand.
Planning for the development of a brand is crucial to ongoing success. We work with you to identify target audiences, product and service portfolios, brand values and communications strategies. What you say, both visually and verbally, must be consistent with your brand position. We bring all these elements together into a coherent strategy to develop your brand.
We lead brand workshops and brand audits to establish current brand positioning. We conduct reviews of existing communications against strategic objectives and outline recommendations. We work collaboratively with you to realign your company’s core values, target audience and brand message so we can build a brand that effectively represents your business and aspirations.
We have a brand review programme that delves into your business, enabling us to quickly understand what you are often too close to see: who your company really is, how your clients see you and how you perform day to day. We address internal issues and forge a new vision that underpins your brand and inspires your team. Our practical approach works sympathetically in partnership with you.
Your brand identity is everything. It starts with a first impression and evolves into who you are and what you represent. Your brand is more than simply your company logo. We develop the look, feel and tone of voice of all your print and digital communications to convey the essence of your company, your values and proposition, to your audience.
We develop comprehensive guidelines to ensure your communications are clear, consistent and authentic to your brand. These guidelines regulate how your brand is used, both within your company and externally, detailing the use of all brand elements: logo, colours, typefaces and layouts. They are intended to safeguard brand integrity without stifling creativity.
We can act as guardians of your brand, building and nurturing it as your business evolves. This gives us a unique insight into your business and helps us to provide strategic guidance and support to your brand development and marketing. We become one knowledgeable port of call, offering practical and creative professional support to you or your marketing team.
Your brand name should be informed by your brand positioning and resonate with your target audience. We develop brand names and straplines that communicate the personality and essence of your company and brand proposition. This really is a collaborative exercise designed to unite your company and crystallise a brand.
In the digital landscape, printed stationery has potency. It is often the first touch-point a potential client has with your brand. We design business cards, letterheads, compliments slips and corporate folders that support and reinforce your brand identity. To make your life easy, we supply digital versions and templates to your requirements.
When it comes to meeting potential customers, partners, investors or stakeholders, it is important to create the lasting first impression with a creative yet effective business card design. We will create a business card design that will include all your details as well as perfectly representing your brand visually.
One of the best ways to help your marketing is to be consistent. That consistency helps build trust with your customers because they know what they are going to get when they do business with you. At Peng Designers, we help you look at the details that help your brand stand out and build trust. One aspect is a company’s letterhead. We understand that for some, most of their communication is digital, but for official documentation or special correspondents, you want beautiful, elegant and clean letterhead. We would love to get started on letterheads that pull in your logo and branding, making this simple piece, uniquely you. Pair this with our business card and envelope design so that all of these print pieces build that consistency and trust that you need.
Not everyone sends out mail. Not everyone needs to seal up documents before their hand off. But when you do, why not do it with envelopes fitting your brand? Custom designed envelopes add polish to your business, they help you stand out in a stack of junk mail, and even improve your open rates. Use your envelopes as ad space, as a call to action, or just a reminder that your company cares about the little things too. We offer a wide range of colour and layout options and would love to start some branded envelopes for you today! Grab some savings by pairing envelope design with our business card and letterhead designs. We can even handle the print and shipping for you!
Producing a catalogue can be a little daunting at times. So many products! so much information! We like a challenge and enjoy organising even the most complex information in a structured and coherent manner. We design and produce brochures and catalogues that are not only simple to navigate but encourage orders and deliver clarity of message.
For those who crave organisation, direct mail can provide you with efficient, effective and elaborate communication between yourself and exactly who you intend on reaching out to. With enticing designs and clever campaigns, all shaped to fit your needs. Our direct mail outs will turn a letterbox from a hole in the door to a window of opportunity, feeding your services direct to the consumer. Personalisation incorporated into your designs can add that extra special touch to encourage recipients to open their post.
One of our favourite things to work on – packaging design brings together branding, illustration, photography and typography all on a three dimensional format. Our product design background mixed with branding expertise has enabled us to excel, creating successful packaging that is both innovative and diverse. We design packaging that reinforces your brand position and makes your product stand out instore where space is at a premium.
Marketing material promotes your brand, your message, your service or makes sense of information. We design engaging posters, leaflets, postcards, infographics and promotional products that make your brand stand out from the crowd.
Compliment slips are a cost-effective means of branded communication as they work as an immediate reminder to your clients and potential clients of your corporate identity. Whether it be an informal message or just to accompany an order or payment, compliment slips are a much cheaper and environmentally friendly alternative to letterhead.
A professionally designed folder can work wonders for first impressions and make your company stand out from the rest. If your company frequently sends out quotations, estimates, tenders or proposals then you should be packaging these items in a branded literature folder.
At Peng Designers, we approach each folder design project from a marketing perspective, ensuring that the folder is consistent with your corporate identity and all aspects of your marketing activities. Our creative folder designs professionally communicate the required business messages for maximum impact to provide a cost-effective marketing tool.
Whether you are a small or large business you will always need to promote yourself. By sending out flyers and leaflets you will be able to reach your target market in large numbers at a low cost. We can create a great flyer for your business through great design and premium materials.
When a client comes in needing a brochure designed, we sit down with them and find out their needs. Once we get to know you, your business, your objectives and what you hope to achieve with the brochure, we will offer our own suggestions and recommendations on how to improve the concept of the brochure. With every conversation and iteration, the finished product gets refined until it’s ready for print.
Posters are a great way of gaining attention for your brand. They can provide a short snap of information and call to action which people pay attention to.
An effective billboard should be simple as people will be zooming by and will only remember the billboard if it makes an impact. Your billboard should include a memorable image, an evoking headline and lastly your name, logo and contact information. These are just some of the guidelines we follow when creating a billboard for you that is designed to motivate your audience to contact you.
Peng Designers can help take away the stress of preparing artwork by producing a high quality, beautifully designed banner, to your exact requirements. This service can be used for roller banner design, exhibition stand design, outdoor banner design or even website banners.
An annual report is all about seeing the big picture, the key story of the year, along with the year’s achievements and financial reports. We create reports that not only demonstrate the company’s vision and direction, but strategically position them for the year ahead. We design engaging reports that support and reinforce your brand identity.
Newsletters are an extremely powerful tool to promote and reinforce your brand. Maintain constant contact with your customer even after a sale to foster great relationships and in turn brand loyalty. We design inspiring and engaging newsletters to develop and promote customer retention as well as attract new customers.
Need an image retouched? Or white background inserted?
Our image retouching service is not just about eliminating unwanted objects, people, blemishes or marks, but at Peng Designers we pride ourselves in transforming photos into beautiful works of art.
Our experienced photo experts’ posses an inherent creative streak to get the very best out of your photos. We provide an impeccable retouching service using the latest digital technology and powerful Photoshop tools. Your search for an expert in Photoshop retouching ends right here, right now. Send in your snaps taken from your digital camera, outputs from a photocopier, negatives or OHP’s. We will work our magic with your pictures to help you with your project.
Our meticulous airbrushing methods is what makes Peng Designers stand head and shoulders above the rest, whether it be airbrushing away the extra pounds, spot removal or refreshing tired eyes, no job is too difficult.
Our techniques to remove unwanted elements from your images lead to flawless results.
Clipping path is a closed vector path or shape usually drawn with Photoshop pen tools to cut an image from its background and when applied to an image, anything inside the path remains, whilst everything outside the path is omitted. A popular image editing technique within photography, designing, advertising and printing industries, clipping path continues to grow in reputation due to its high quality output.
Peng Designers draw all paths manually ensuring the highest quality and 100% accurate clipping path. Our professional designers are trained in Photoshop and Illustrator and obtain several years experience, specifically in clipping path & masking.
This highly skilled craft involves transforming bitmap (raster) images to vectors. Raster graphics are developed using pixels to develop a full picture, and thus can rapidly lose quality when rescaling. Therefore fine details become blurry and pixelated ruining the desired intent. By contrast vector graphics are developed using lines and curves to maintain picture quality, if rescaled. Thus the vectorisation process involves individually modifying pixels in to vectors. Our team of experts produce exceptionally sharp, clean vector images that can be stretched, twisted and enlarged without any degradation to your images.
Drop shadow is a simple and effective method to add dimension to your images. The image editing technique consists of a drawing element that appears as a shadow of an object, giving a three- dimensional effect.
We use a range of techniques and the latest digital shading software to transform the presentation of your images. Our smudging tool creates dimension and a realistic blended effect to heighten colour tones and make your image stand out more. Our experienced team of designers can add special effects, natural shadow, drop shadow and reflections to enhance sharpness, balance and composition of your images. You’ll be amazed how eye- catching a pencil shading effect can be!
Reflection shadow produces a shadow that gives the illusion of a mirror effect on an image.
This technique creates context and a subliminal impression of quality and is most effective for e-Commerce images. We create a subtle effect that does not distract from the image itself but displays the image on a clean well lit background. Our team is dedicated to bring your images to life evoking an elegant and professional feel.
Photo montage, known colloquially as ‘Photo shopping’ is a fun and popular image editing technique and involves superimposing images to transform the composite of an image. This digital manipulation is only carried by our highly skilled professionals to ensure seamless results. We certainly take pride during the process of cutting, rearranging and overlapping two or more photographs into a new image.
Our image optimisation service is vital for any thriving e- commerce business in this digital age. The quality of website images play a crucial role in customer buying decisions and can make or break your brand identity. We offer a range of services from background removal, cropping and stretching to full resizing.
Our specially qualified designers are trained in optimising website imagery and design, ensuring all changes are saved in web optimised format to increase loading speed and give your website that extra edge.
We use the latest digital imaging techniques to offer a wide range of photo restoration and manipulation services for black and white and colour prints, negatives and slides.
By restoring the appearance of photos damaged by natural wear and tear, age, environment or neglect, our motive is to make old pictures like new and bring your precious memories back to life.
A popular but controversial choice among our clients, this image editing technique creates an illusion in photographs. Photo manipulation can be used to extract poorly composed elements, inject colour to a back and white image to evoke interest and emotion.
Our highly skilled designers can enhance the quality of your images, transforming them from ordinary to quite simply extraordinary images.
Image masking is used to remove the background of photographs that have blurred edges or hair portions. We can eliminate, extract or detach an object from the rest of the picture using this technique.
At Peng Designers, we have a team of dedicated desktop publishing professionals to handle time-consuming masking jobs. Photo masking is a technically astute image editing discipline that requires great attention to detail. The complexity of masking, in particular hair masking, can be challenging but we use the best Photoshop tools and techniques to deliver perfection. With many masking techniques available we review all images and assess the best masking methods to adopt.
We put our heart and soul into our photo masking jobs to achieve outstanding quality. Your masking requirements are handled by thorough professionals to bring you a world class service at unbeatable prices.
Colour correction is a high level form of clipping path to convert or modify specific areas within your images. This often includes shade improvements and shade modification overlaying. Our methods improve the hue quality of the image and consist of changing the gamma attribute, managing grayscale levels and changing the overall colorimetric view to deliver outstanding images every time.
Our photo manipulation service includes neck joint effects otherwise known as ghost mannequin. This process gives the illusion that the image is displayed on a mannequin to help clothing maintain its shape and demonstrate what it would look like when worn. This effect removes unsightly mannequins and leaves a clean, crisp image.
We use the latest image editing software to remove mannequins and achieve realistic results. We deliver perfectly formed, high quality images that offer a cost-effective alternative to using clothing models.
A popular choice within the apparel industry embroidery digitising converts your artwork e.g. Company logo or team emblems, into a stitch file that can be sew on to a garment using an embroidery machine. Our digitising experts undertake this complex process with great precision to support your embroidery and printing needs. Each design is tested by sewing them out onto fabric appropriate to your application which means fewer thread breaks and optimised thread count for lower production costs. At Peng Designers we offer a range of services including converting images into vectors, background removal or custom artwork designs saving you time and money.